Website Design Inspiration and The Reality

When I work with first time website clients, they come to me looking for some website design inspiration.

They give me their ideas of what they think they would like (having looked at sites they liked)  and hope I can nail it on the first try. There is a problem with this.

The questions I ask are:

  • What do you expect from your website?
  • Who is your competition?
  • Do you use social media?
  • Can you generate ideas/content for the site over a period of time? (Will they be able to add new content at least once a month?

In the initial discussion, they want there site to look snazzy, modern, a visually brilliant work of art!

I know the image of their business is important, however the real purpose for the visitor to get the right information quickly… easily.

And to make things a bit trickier people look for information from a small mobile device up to a large screen!

So how do you create a site that can work well on all screens, supply the information searched for and get you, the website owner, the leads, sales, new clients or a return on your website investment?

Well there is no one size fits all, so you need to meet face to face with a designer. Have your questions ready and be sure that he/she is the kind of person you want to work with. Think of this person as a business partner because you need someone who will work like they are part owner with you.

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